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Pro-marijuana group refused ad space on local billboards

VANCOUVER (NEWS1130) – The group behind a campaign to legalize marijuana claims a local company is refusing to run its advertisements.

Dana Larsen with Sensible BC says Pattison Outdoor, which owns several billboards around Metro Vancouver, won’t give a reason as to why either.

“So we asked if we could make any changes, if we could take the marijuana leaf out, change the wording, we really were willing to cooperate and they were refusing to get back to us.  They said there was no written policy and it was the decision of one person,” he explains.

The group is advertising ahead of a campaign to decriminalize marijuana, which is expected to begin in mid-September.  It’s giving volunteers 90 days to sign up 10 per cent of voters in each riding.  If successful a 2014 referendum would be held across the province.

“I don’t really understand what the problem is and they refuse to tell us.  It’s confusing though because two years ago they ran an ad for a medical marijuana symposium.  It had the words medical marijuana and a big cannabis leaf,” Larsen adds.

Larsen says they’ve turned to a different, competing company to run the advertisements.

Calls to The Jim Pattison Group from News1130 have not been returned.

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Sara

This is ridiculous. While I get that they are a private company, they have a pretty good monopoly of advertising in Canada. The fact that a single person can selectively choose what advertisements and information to feed to the general population regardless of cost is not just horrible, but a general “Big Brother” issue. Let’s face it: advertising works, and when one company runs a monopoly on it it should become a greater concern to all of Canada that they are allowed to choose what to censor to the general population regardless of your belief or stand on legalizing marijuana.

June 19, 2013 at 8:30 pm
Private company

This is a private company and therefore they have the right to refuse what business they align themselves with: it is their right.
Find another company to display your ads or perhaps they have all turned you down and you are just looking to make an example out of Pattison because of his profile.
LIfe if tough and sometimes people say no – find a solution and move on.
By the way the ex-premier Glen Clark runs this division of Pattison, why not give him a call and see why he left his left wing ways to join a capitalist organization.

June 19, 2013 at 10:59 am