Jason Wu’s first fragrance speaks to his childhood
Posted June 13, 2018 1:53 pm.
Last Updated June 13, 2018 2:40 pm.
This article is more than 5 years old.
NEW YORK, N.Y. – Scents often bring on memories and Jason Wu packed a personal one into his first fragrance.
The namesake scent includes middle notes of jasmine sambac, flowers he picked as a boy in Taiwan. Finding just the right balance was a process.
Wu told The Associated Press he smelled a lot of raw ingredients for the namesake perfume and jasmine was the one that stood out. His first effort at a fragrance earned him a nomination for packaging at the Fragrance Foundation Awards on Tuesday. Carolina Herrera won instead.